QuickTube
QuickTube
QuickTube
Solve technological problems in minimum time and maximum efficiency.
Solve technological problems in minimum time and maximum efficiency.
Solve technological problems in minimum time and maximum efficiency.
Connecting generations through technology mastery.
About the Project
About the Project
01
01
QuickTube helps adults age 50+ navigate technology with easy-to-follow video tutorials, instant support, and personalized tech assistance, building confidence and reducing frustration.
Challenge and solution
Challenge and solution
02
02
Many adults age 50+ struggle with technology, making it frustrating and overwhelming. QuickTube simplifies learning and provides fast support to build confidence.
Challenge
Technology feels confusing and hard to use.
Difficulty finding quick, reliable tech support.
Fear of making mistakes and feeling overwhelmed.
Forgetting solutions even after they’re explained.
Challenge
Technology feels confusing and hard to use.
Difficulty finding quick, reliable tech support.
Fear of making mistakes and feeling overwhelmed.
Forgetting solutions even after they’re explained.
Challenge
Technology feels confusing and hard to use.
Difficulty finding quick, reliable tech support.
Fear of making mistakes and feeling overwhelmed.
Forgetting solutions even after they’re explained.
Challenge
Technology feels confusing and hard to use.
Difficulty finding quick, reliable tech support.
Fear of making mistakes and feeling overwhelmed.
Forgetting solutions even after they’re explained.
Solution
Step-by-step video tutorials for easy learning.
Instant support for quick tech help.
Personalized assistance for a more tailored experience.
Tools to reinforce learning and improve retention.
Solution
Step-by-step video tutorials for easy learning.
Instant support for quick tech help.
Personalized assistance for a more tailored experience.
Tools to reinforce learning and improve retention.
Solution
Step-by-step video tutorials for easy learning.
Instant support for quick tech help.
Personalized assistance for a more tailored experience.
Tools to reinforce learning and improve retention.
Solution
Step-by-step video tutorials for easy learning.
Instant support for quick tech help.
Personalized assistance for a more tailored experience.
Tools to reinforce learning and improve retention.
User interviews
User interviews
03
03
I conducted interviews with adults age 50+ to understand their struggles and preferences.
I conducted interviews with adults age 50+ to understand their struggles and preferences.
Preferred Solutions
80% wanted instant support and easy-to-follow guides.
Accurate and Fast Tech Help
70% struggled to find reliable tech help.
Frustration and Anxiety
60% felt frustrated and anxious when facing tech issues.
Preferred Solutions
80% wanted instant support and easy-to-follow guides.
Accurate and Fast Tech Help
70% struggled to find reliable tech help.
Frustration and Anxiety
60% felt frustrated and anxious when facing tech issues.
Preferred Solutions
80% wanted instant support and easy-to-follow guides.
Accurate and Fast Tech Help
70% struggled to find reliable tech help.
Frustration and Anxiety
60% felt frustrated and anxious when facing tech issues.
Preferred Solutions
80% wanted instant support and easy-to-follow guides.
Accurate and Fast Tech Help
70% struggled to find reliable tech help.
Frustration and Anxiety
60% felt frustrated and anxious when facing tech issues.
Competitive analysis
Competitive analysis
04
04
Existing Solutions & Their Limitations:
Existing Solutions & Their Limitations:
Search Engines
Search Engines
Search Engines
Quick answers but cluttered with ads.
Quick answers but cluttered with ads.
Quick answers but cluttered with ads.
YouTube
YouTube
YouTube
Great for tutorials but lacks personal support.
Great for tutorials but lacks personal support.
Great for tutorials but lacks personal support.
Udemy
Udemy
Udemy
High-quality courses but not ideal for quick fixes.
High-quality courses but not ideal for quick fixes.
High-quality courses but not ideal for quick fixes.
User persona
User persona
05
05
To create an effective solution, I developed a user persona based on real interviews and insights from adults age 50+ who struggle with technology.
To create an effective solution, I developed a user persona based on real interviews and insights from adults age 50+ who struggle with technology.
Discover
A 52-year-old English teacher who finds technology frustrating. She seeks simple, reliable support to improve her digital skills.
A 52-year-old English teacher who finds technology frustrating. She seeks simple, reliable support to improve her digital skills.
Needs
Clear guides
quick support
easy interface.
Goals
Gain confidence
solve tech issues
reduce frustration.
User flow
User flow
06
06
QuickTube’s user flow ensures seamless navigation, helping users find solutions quickly and effortlessly.
QuickTube’s user flow ensures seamless navigation, helping users find solutions quickly and effortlessly.
Wireframing
Wireframing
07
07
Very early wireframes
Very early wireframes
Version 1
Established core structure.
Version 2
Improved navigation.
Version 3
More organized user experience.
Home Page View
Engaging headline, relatable image, and trust-building elements.
Menu Closed/Open
A side menu with both open and closed states for easy navigation.
Tutorial Page View
A clean, organized layout for effortless interaction.
Version 1
Established core structure.
Version 2
Improved navigation.
Version 3
More organized user experience.
Home Page View
Engaging headline, relatable image, and trust-building elements.
Menu Closed/Open
A side menu with both open and closed states for easy navigation.
Tutorial Page View
A clean, organized layout for effortless interaction.
Version 1
Established core structure.
Version 2
Improved navigation.
Version 3
More organized user experience.
Home Page View
Engaging headline, relatable image, and trust-building elements.
Menu Closed/Open
A side menu with both open and closed states for easy navigation.
Tutorial Page View
A clean, organized layout for effortless interaction.
Version 1
Established core structure.
Version 2
Improved navigation.
Version 3
More organized user experience.
Home Page View
Engaging headline, relatable image, and trust-building elements.
Menu Closed/Open
A side menu with both open and closed states for easy navigation.
Tutorial Page View
A clean, organized layout for effortless interaction.
Style guide
Style guide
08
08
A brief overview of the font and color choices that define the visual identity of the platform.
A brief overview of the font and color choices that define the visual identity of the platform.
Colors
Colors
A clean, inviting color scheme (White & Azure) creates a modern, approachable experience, helping users feel comfortable and confident.
White
White
#FFFFFF
#FFFFFF
Azure
Azure
#007BFE
#007BFE
American Orange
American Orange
#FF8500
#FF8500
Dark Gunmetal
Dark Gunmetal
#212427
#212427
Typography
Typography
Poppins: Friendly and modern, making the platform feel approachable.
Open Sans: Clear and easy to read, ensuring accessibility.
Poppins
Poppins
Regular
Regular
Regular
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Bold
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Open Sans
Open Sans
Regular
Regular
Regular
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Icons and components
Icons and components
"Solar" Icons: Rounded, easy-to-understand visuals that enhance clarity and usability.
Final thoughts
Final thoughts
09
09
This project challenged me to refine my design process and adapt to user needs.
This project challenged me to refine my design process and adapt to user needs.
My learning
Simplicity and clarity are essential for less tech-savvy users.
User research is critical for an intuitive experience.
Patience and iteration improve design outcomes.
My learning
Simplicity and clarity are essential for less tech-savvy users.
User research is critical for an intuitive experience.
Patience and iteration improve design outcomes.
My learning
Simplicity and clarity are essential for less tech-savvy users.
User research is critical for an intuitive experience.
Patience and iteration improve design outcomes.
If I had more time
Further refine the user experience.
Add more personalization.
Conduct additional user testing.
If I had more time
Further refine the user experience.
Add more personalization.
Conduct additional user testing.
If I had more time
Further refine the user experience.
Add more personalization.
Conduct additional user testing.
Thank you for reading!
Thank you for reading!
Thank you for reading!